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The Gotheborg IV (G4) Model and the Function of Language in the Globalization Process of the Firm: The Case of Swedish MNEs
2016 (English)In: Multinational Enterprise Management Strategies in Developing Countries / [ed] Mohammad Ayub Khan,, USA: IGI Global, 2016, p. 215-236Chapter in book (Other academic)
Place, publisher, year, edition, pages
USA: IGI Global, 2016. p. 215-236
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Economics and Business Humanities and the Arts
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URN: urn:nbn:se:ri:diva-78708DOI: 10.4018/978-1-5225-0276-0.ch011OAI: oai:DiVA.org:ri-78708DiVA, id: diva2:1987721
Available from: 2025-08-07 Created: 2025-08-07 Last updated: 2025-09-23Bibliographically approved

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Publisher's full texthttps://www.igi-global.com/gateway/chapter/153014

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Cordeiro, Cheryl Marie

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