Recent research highlights that the important role users play in the transition to a circular economy is often overlooked. While the current narrative emphasises how to design products fit for circular (re-)production flows, or how to design circular business models, it often fails to address how such solutions can be designed to be attractive to people. As long as products and services are designed in a way that makes people prefer linear options over circular ones, the transition will not gain momentum. To further the understanding of how a user perspective can be valuable for circular design, this paper introduces the Use2Use Design Toolkit and presents initial experiences from using its five tools in design work. The tools were developed between 2016 and 2019 and subsequently applied in 30 workshops with professionals and students. Insights from the workshops suggest that the participants generally found the tools fun, instructive and inspirational. The tools enabled them to discuss circular processes from a user’s point of view and to identify challenges and design opportunities. The toolkit was considered especially relevant and meaningful by product and service designers who needed support to explore circular solutions from a user perspective. © 2021 by the authors.