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Market Endurance: A cost-accounting based metric for measuring value retention for the Circular Economy
RISE Research Institutes of Sweden, Built Environment, System Transition and Service Innovation.ORCID iD: 0000-0002-3462-5987
RISE Research Institutes of Sweden, Built Environment, System Transition and Service Innovation.ORCID iD: 0000-0002-9639-1215
RISE Research Institutes of Sweden.ORCID iD: 0000-0002-5787-9197
2022 (English)In: Resources, Conservation and Recycling, ISSN 0921-3449, E-ISSN 1879-0658, Vol. 179, article id 106117Article in journal (Refereed) Published
Abstract [en]

The number and diversity of product-level circularity metrics have expanded rapidly in recent years, however, there remains a lack of tools that objectively assess products’ ability to retain their value over time. This paper proposes a simple arithmetic metric—called the Market Endurance (ME) metric—that partially fills this gap by relying on economic value data that can be easily scaled and accessed, that internalizes exogenous influences on product value, and that could be applied by managers with access to commonplace cost data. The metric is applied to a case study that compares eight different product-based utilities including four different furniture products, sold in two different business models. The case study confirms that the ME-metric rewards long lifespans and high-endurance features like repairability, upgradeability, and adaptability. The ME-metric also rewards business models that encourage customers to retain the same product over longer periods of time and utilities that deliver higher value to the end-customer. The metric can be used for cross-product and cross-sector comparisons and can thereby be a catalyst for circular innovation and transition. © 2021 The Authors

Place, publisher, year, edition, pages
Elsevier B.V. , 2022. Vol. 179, article id 106117
Keywords [en]
Circular business model, Circular economy, Endurance, Metric, Slowing loops, Value retention
National Category
Business Administration
Identifiers
URN: urn:nbn:se:ri:diva-57497DOI: 10.1016/j.resconrec.2021.106117Scopus ID: 2-s2.0-85121309115OAI: oai:DiVA.org:ri-57497DiVA, id: diva2:1623768
Note

Funding text 1: This paper was written with the support of Vinnova (Swedish Innovation Agency), project CIRcularity Indicators in Business KPIs – pilot studies, d-nr 2019–04473).

Available from: 2021-12-30 Created: 2021-12-30 Last updated: 2023-05-09Bibliographically approved

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Mellquist, Ann-CharlotteBoyer, RobertWilliander, Mats

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