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Quality management to facilitate product introduction across borders
Linköping University, Sweden.
Linköping University, Sweden.
RISE Research Institutes of Sweden, Materials and Production, Product Realisation Methodology.ORCID iD: 0000-0002-2838-6457
2020 (English)In: International Journal of Productivity and Quality Management, ISSN 1746-6474, E-ISSN 1746-6482, Vol. 29, no 2, p. 268-283Article in journal (Refereed) Published
Abstract [en]

This paper explores how quality management (QM) can be used to mitigate managerial challenges in new product introduction (NPI) across national borders. A longitudinal case study involving one Swedish and one Chinese company was conducted. The data were collected through 35 semi-structured interviews and five workshops with employees and managers of several functions before, during and after NPI in a product development project. Several managerial challenges in the cross-cultural collaboration were revealed. The study demonstrated that lack of understanding of cultural differences negatively affected the NPI process and product quality, but these challenges could be handled by a QM approach. Therefore, this paper proposes QM to help mitigate managerial challenges in cross-cultural NPI. The paper contributes to earlier research on the application of QM and the NPI field by suggesting QM as a means to bridge cultural gaps and facilitate NPI across borders. 

Place, publisher, year, edition, pages
Inderscience Enterprises Ltd. , 2020. Vol. 29, no 2, p. 268-283
Keywords [en]
Case study, China, Cross-cultural collaboration, Cross-cultural management, Industrialisation, Longitudinal case study, Managerial challenges, New product development, Quality management, Sweden
National Category
Natural Sciences
Identifiers
URN: urn:nbn:se:ri:diva-44721DOI: 10.1504/IJPQM.2020.105960Scopus ID: 2-s2.0-85082515799OAI: oai:DiVA.org:ri-44721DiVA, id: diva2:1424941
Available from: 2020-04-20 Created: 2020-04-20 Last updated: 2020-04-20Bibliographically approved

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Harlin, Ulrika

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