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Sustainable fruit consumption: The influence of color, shape and damage on consumer sensory perception and liking of different apples
RISE - Research Institutes of Sweden, Bioscience and Materials, Agrifood and Bioscience.ORCID iD: 0000-0002-0408-3910
RISE - Research Institutes of Sweden, Bioscience and Materials, Agrifood and Bioscience.ORCID iD: 0000-0002-5956-9934
Kristianstad University, Sweden; University of Copenhagen, Denmark.
2019 (English)In: Sustainability, ISSN 2071-1050, E-ISSN 2071-1050, Vol. 11, no 17, article id 4626Article in journal (Refereed) Published
Abstract [en]

Sustainable food production and consumption are currently key issues. About one third of food produced for human consumption is wasted. In developed countries, consumers are responsible for the largest amount of food waste throughout the supply chain. The unwillingness to purchase and consume suboptimal food products is an important cause of food waste, however, the reasons behind this are still insufficiently studied. Our research addresses the question of how combinations of color, shape and damage of apples influence consumer liking and perceived sensory attributes. In a laboratory study based on factorial design of visual appearance (color, shape and damage varied from optimal to suboptimal) a total of 130 consumers evaluated sensory perception of flavor and texture attributes in apple samples. Liking was also evaluated. The results showed a significant difference in liking between an optimal apple and all apple categories with at least two out of three suboptimal properties. Further, it was a clear trend that the optimal apple was perceived as sweeter, crispier, less bitter, and less earthy than all the other apples by the participating consumers, however, the results were not statistically significant. A suboptimal appearance, therefore, had a negative effect on both perception and liking..

Place, publisher, year, edition, pages
MDPI AG , 2019. Vol. 11, no 17, article id 4626
Keywords [en]
Appearance, Apples, Consumer, Perception, Suboptimality, Malus x domestica
National Category
Natural Sciences
Identifiers
URN: urn:nbn:se:ri:diva-39919DOI: 10.3390/su11174626Scopus ID: 2-s2.0-85071963535OAI: oai:DiVA.org:ri-39919DiVA, id: diva2:1355388
Note

 Funding details: Sveriges Lantbruksuniversitet, SLU; Funding details: Svenska Forskningsrådet Formas, 2014-00051; Funding text 1: Laura Andreea Bolos and Carl-Johan Lagerkvist, Swedish University of Agricultural Sciences, are acknowledged for their participation in discussions and experimental issues. This research was funded by the Swedish Research Council FORMAS as part of the project Consumers in a Sustainable Food Supply Chain (COSUS), grant number 2014-00051.

Available from: 2019-09-27 Created: 2019-09-27 Last updated: 2019-10-14Bibliographically approved

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