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Determinants of economic performance of environmental technology-based offers: A cross-sectional study of small Swedish firms
RISE., Swedish ICT, Viktoria.ORCID-id: 0000-0003-2554-2300
2016 (engelsk)Inngår i: International Journal of Innovation and Sustainable Development, ISSN 1740-8822, E-ISSN 1740-8830, Vol. 10, nr 3, s. 237-259Artikkel i tidsskrift (Fagfellevurdert) Published
Abstract [en]

The paper examines the association between offer differentiation based on environmental orientation and economic performance. The analysis consists of an ordinary least-squares regression based on accounting data and a survey of the leaders of small environmental technology-based firms in Sweden. The results indicate that eco-efficiency creating a low total cost of ownership is more strongly associated with offer performance than is regulatory support, eco-branding, eco-quality differentiation and provision of strategic environmental information. This suggests that environmental differentiation of offers is the most successful when it is associated with a low total cost of ownership for customers.

sted, utgiver, år, opplag, sider
2016. Vol. 10, nr 3, s. 237-259
Emneord [en]
Business case for sustainability, Eco-efficiency, Environmental differentiation, Environmental innovation, Environmental profit, Environmental strategy, Environmental technology, Green business models, Green innovation, Proactive environmental strategy
HSV kategori
Identifikatorer
URN: urn:nbn:se:ri:diva-32619DOI: 10.1504/IJISD.2016.077502Scopus ID: 2-s2.0-84978962252OAI: oai:DiVA.org:ri-32619DiVA, id: diva2:1156581
Tilgjengelig fra: 2017-11-13 Laget: 2017-11-13 Sist oppdatert: 2019-06-27bibliografisk kontrollert

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